Making Bullara Station ‘Iconic’ with Edwina Shallcross

elsa mitchell and edwina shallcross bullara station

Both this West Australian station and the family that have operated it for over a century; are held in the highest regard in Australian tourism. From the ‘Insta’ viral outdoor showers, to the lovingly perfected homemade scone to the infamous ‘burger night’ – it truly is phenomenal how these wholesome elements have made Bullara one … Read more

Stop Giving A Shit What Other People Think

stop giving a shit what other people think by elsa mitchell

Imagine if you had zero care factor about what other people thought? It makes being a narcissist look like a fun time hey? (Kidding… obviously).But seriously I see this come up so often and hold people back SO much in their lives. It can be debilitating. And I hate that for you.So in this solo … Read more

Being successful as an introvert with Tahryn Bolt

Being successful as an introvert with Tahryn Bolt

As much as I preach about building community and “it’s not what you know its who you know” in business, I am also acutely aware that you absolutely can be successful in business as an introvert. And I love to share a perspective different from my own. In this episode Tahryn, founder of The Social … Read more

Moving a thriving business online to adapt to big life changes with Kerry Rowett

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Meet my latest girl crush! I was recently feeling uninspired by the online space until a friend suggested I check out; Kerry Rowett. I was instantly intrigued by the impressive line up of clients Kerry had supported in her business (Denise Duffield Thomas just to name drop). Well with one exchange of voice messages I … Read more

Nesting after divorce with SEO Queen Kate Toon

Nesting after divorce with SEO Queen Kate Toon

She’s a bit of a celebrity in the SEO space and has a very long and impressive list of accolades and achievements as a female entrepreneur which is worth talking about in itself BUT….. the whole point of this podcast it to seek out the amazing stories behind these incredible women. So when I heard … Read more

Why my businesses work (and how I got in Forbes)

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Oh yes, 20 minutes of Elsa in the cupboard dishing out her best business rants!The conversations have been rich lately and I wanted to share my common themes with you. Straight from my world and experiences in business to your ears. Let me know what you think and shoot me an email; hello@elsamitchell.com.au Instagram: https://www.instagram.com/elsa_mitchell_FREE Facebook … Read more

Disrupting rural midwifery with innovation brilliance – with Tracey Gilchrist

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There are two exciting elements to this story. The first is the creation something that hasn’t been done before. And that is reshaping and redefining how Tracey’s midwifery practice operates so that she can best service our expecting mama’s in rural and outback Australia. Secondly, you all know I’m a sucker for a woman in … Read more

From Redundancy to Resilience: Finding Your Confidence with Emma Mungavin

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I call it “life in the messy middle”. When you’re plodding along, quite content with life and then something (or a bunch of things) come a long to knock you out of left field and set you on a whole new path you were NOT prepared for. Becoming a mother of 4 is enough to … Read more

It’s not fkn working, what do I do now?

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Change isn’t new, nor is the fear that comes with change. The unknown is scary. In this episode I talk about what’s working, what’s not and what is just outright HARD for business owners in 2024. From AI to staffing woes to the ridiculous price of Weetbix bites, this is one of my all-time quality … Read more

Stepping into your power in your 40’s with Bec Giles

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As a woman in my 40’s I get a rush speaking to other women who are kicking goals and living their best lives after 40. “It’s YOUR time!”. And if you know, you know! The fierceness of a woman brave enough to step out into the world of personal branding and building a business after … Read more

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