I’ve been listening to a lot of podcasts on Facebook marketing recently and it’s astounding how complex the platform has become in such a short period of time. The initial Facebook appeal for small business owners was the huge returns on investment. It opened up the world of marketing to the average small business by […]
The B Directory Blog
Business Tips, Social Media tricks, the lowdown on SEO and stories from our awesome members.
5 ways to grow your business on social media (and not be a Facebook creeper)
When we were invited to take our Social Media & SEO training on tour through the Kimberley we knew we were up for something special. B Directory was built on a mutual love for business and a desire to make a positive impact on as many small businesses as possible. So naturally we jumped on the opportunity.
Can we really measure the success of our business by our social media results? There is a social media hysteria amongst small business owners right now, I swear. But Word of mouth is and always will be, the best asset of any business. If your customers aren’t referring you or giving you repeat business, maybe (and just maybe) you’re not doing it right?
It’s the norm to see small business owners frustrated with Facebook, wondering “what exactly can it even do for my business?” and “do I even need it?” There are many “unseen” benefits of Facebook for your business. If you’re a small business owner I want to you to ask yourself – if your resume was out there for the world to see, would you be proud of it? Would you want us all to see? Because that’s what your Facebook Business page is.
Yes, we know – it feels like there are a million social media platforms you “should be on” right now. Let it be said though that there is a time and place for everything, so if you’re not down with LinkedIn right now that’s ok. If you are into LinkedIn, we wanted to share an easy way to demonstrate your knowledge to your followers and start to build somewhat of a portfolio for your personal brand and business.